26 Cheat Sheets Every Successful Digital Marketer Needs

Digital marketing is a fast-paced and ever-changing field. To succeed, you need to be able to keep up with the latest trends and best practices. And while there’s no shortage of resources out there to help you do just that, sometimes it’s nice to have everything in one place.

That’s where cheat sheets come in.

A cheat sheet is a quick reference guide that you can refer to when you need a refresher on a particular topic. And when it comes to digital marketing, there’s a lot to keep track of.

From social media to SEO to email marketing, there’s a lot to stay on top of. And that’s why we’ve put together this list of 26 digital marketing cheat sheets that you can bookmark and refer to as needed.

1. Social Media Cheat Sheet

There’s a lot to keep track of when it comes to social media marketing. From the different platform algorithms to best practices for each platform, it can be a lot to keep straight. That’s where this social media cheat sheet from Sprout Social comes in handy. It covers everything from the basics of each platform to more advanced tips and tricks.

2. SEO Cheat Sheet

SEO is a complex and ever-changing field. But that doesn’t mean you can’t get a handle on the basics. This SEO cheat sheet from Moz covers everything from keyword research to on-page optimization to link building. Bookmark it and refer to it when you need a refresher on a particular topic.

3. Google Analytics Cheat Sheet

Google Analytics is a powerful tool for understanding your website traffic. But it can also be a bit overwhelming, especially if you’re just getting started. This cheat sheet from Hexagon Analytics covers the basics of Google Analytics, from setting up goals to understanding your audience.

4. Google AdWords Cheat Sheet

Google AdWords is a powerful tool for driving traffic to your website. But it can also be a bit overwhelming, especially if you’re just getting started. This cheat sheet from WordStream covers the basics of Google AdWords, from creating your first ad to understanding the different types of ads.

5. Content Marketing Cheat Sheet

Content marketing is a essential part of any digital marketing strategy. But it can be a lot to keep track of, from coming up with ideas to promoting your content. This cheat sheet from Content Marketing Institute covers everything from content creation to distribution to measurement.

6. Email Marketing Cheat Sheet

Email marketing is a powerful tool for staying in touch with your customers and driving traffic to your website. But it can also be a bit overwhelming, especially if you’re just getting started. This cheat sheet from MailChimp covers the basics of email marketing, from building your list to creating your first campaign.

7. Lead Generation Cheat Sheet

Generating leads is essential for any business, but it can be a lot to keep track of. From finding the right leads to nurturing them through the sales process, there’s a lot to consider. This cheat sheet from HubSpot covers everything from lead capture to lead scoring to lead nurturing.

8. Sales Funnel Cheat Sheet

Your sales funnel is the process that you use to convert leads into customers. And while it can be a bit complex, there are some basic steps that every funnel should include. This cheat sheet from HubSpot covers the basics of sales funnels, from awareness to decision to purchase.

9. Email Automation Cheat Sheet

Email automation is a powerful tool for staying in touch with your customers and prospects. But it can also be a bit overwhelming, especially if you’re just getting started. This cheat sheet from ActiveCampaign covers the basics of email automation, from setting up triggers to creating your first campaign.

10. Social Media Automation Cheat Sheet

Social media automation is a powerful tool for staying on top of your social media accounts. But it can also be a bit overwhelming, especially if you’re just getting started. This cheat sheet from Hootsuite covers the basics of social media automation, from setting up your account to publishing your first post.

11. Inbound Marketing Cheat Sheet

Inbound marketing is a powerful methodology for attracting, engaging, and delighting customers. But it can also be a bit overwhelming, especially if you’re just getting started. This cheat sheet from HubSpot covers the basics of inbound marketing, from attracting visitors to converting leads.

12. Growth Hacking Cheat Sheet

Growth hacking is a powerful technique for driving rapid growth for your business. But it can also be a bit overwhelming, especially if you’re just getting started. This cheat sheet from Quick Sprout covers the basics of growth hacking, from finding your growth levers to tests and experimentation.

13. Customer Acquisition Cheat Sheet

Acquiring new customers is essential for any business, but it can be a lot to keep track of. From generating leads to closing sales, there’s a lot to consider. This cheat sheet from HubSpot covers everything from customer acquisition to customer retention.

14. Landing Page Optimization Cheat Sheet

Landing pages are a essential part of any digital marketing strategy. But they can be a bit overwhelming, especially if you’re just getting started. This cheat sheet from Unbounce covers the basics of landing page optimization, from creating your first landing page to A/B testing.

15. Growth hacking with Google Analytics Cheat Sheet

Google Analytics is a powerful tool for understanding your website traffic. But it can also be a bit overwhelming, especially if you’re just getting started. This cheat sheet from Growth Hackers covers the basics of growth hacking with Google Analytics, from setting up goals to understanding your audience.

16. Google AdWords for Startups Cheat Sheet

Google AdWords is a powerful tool for driving traffic to your website. But it can also be a bit overwhelming, especially if you’re just getting started. This cheat sheet from Google for Startups covers the basics of Google AdWords for startups, from creating your first ad to understanding the different types of ads.

17. Pay-Per-Click Cheat Sheet

Pay-per-click (PPC) advertising is a powerful tool for driving traffic to your website. But it can also be a bit overwhelming, especially if you’re just getting started. This cheat sheet from WordStream covers the basics of pay-per-click advertising, from creating your first ad to understanding the different types of ads.

18. Conversion Rate Optimization Cheat Sheet

Conversion rate optimization (CRO) is a powerful technique for increasing the percentage of visitors who take a desired action on your website. But it can also be a bit overwhelming, especially if you’re just getting started. This cheat sheet from HubSpot covers the basics of conversion rate optimization, from A/B testing to Landing Pages.

19. Google Analytics for Ecommerce Cheat Sheet

Google Analytics is a powerful tool for understanding your website traffic. But it can also be a bit overwhelming, especially if you’re just getting started. This cheat sheet from Merchant Maverick covers the basics of Google Analytics for ecommerce, from setting up goals to understanding your audience.

20. Google Tag Manager Cheat Sheet

Google Tag Manager is a powerful tool for managing your website’s tags. But it can also be a bit overwhelming, especially if you’re just getting started. This cheat sheet from Luna Metrics covers the basics of Google Tag Manager, from creating your first container to deploying tags.

21. Hashtags Cheat