As the leaves begin to change color and the air gets crisp, many e-commerce businesses begin to see a decline in sales. The summer season is typically the busiest time of year for most businesses, so the drop in sales can be discouraging. However, there are a few things you can do to help boost word-of-mouth sales this fall.
One way to increase word-of-mouth sales is by running a promotional campaign. Offer a discount or free shipping to customers who make a purchase during a certain time frame. Be sure to promote the campaign heavily on social media and through email marketing. You can also reach out to customers who haven’t made a purchase in a while and offer them a special deal.
Another way to increase word-of-mouth sales is by providing excellent customer service. If your customers have a positive experience with your business, they’re more likely to tell their friends and family about it. Make sure your employees are friendly and helpful, and go above and beyond to help your customers.
Finally, you can increase word-of-mouth sales by offering a loyalty program. This can be something as simple as giving customers a discount for referrals or a free item after a certain number of purchases. A loyalty program will give your customers an incentive to keep coming back, and it will also encourage them to tell their friends and family about your business.
By following these tips, you can help boost word-of-mouth sales for your e-commerce business this fall.