Twitter has added an “Official” badge to some high-profile accounts, including that of Tesla CEO Elon Musk. The badge, which is meant to indicate that an account is “verified and of public interest,” was added to Musk’s account on Tuesday morning.

Musk, who is known for his active Twitter use, quickly took notice of the badge. He responded to a tweet from Twitter user @jack that said, “Looks like @elonmusk got the new verified badge!”

“Twitter, please delete my account,” Musk replied.

Musk’s tweet was in jest, but it highlights the often delicate relationship between Twitter and its verified users. The social media platform has come under fire in recent years for its handling of high-profile accounts, including those of politicians and celebrities.

Twitter has made changes to the verification process in an effort to be more transparent and to ensure that only accounts of public interest are verified. But the badge still carries a certain cache, and some users are clearly bothered by the fact that Musk has been given one.

The reactions to Musk’s verified status also underscore the concerns that many people have about the power and influence of big tech companies. Twitter’s decision to give Musk an “Official” badge is likely to add fuel to the debate about the role of social media in our society.

Published On: November 12, 2022 / Categories: Digital Marketing, Social Media / Tags: , , , , /